Regular people from all over the world on the adventure of a lifetime
With Fjällräven Polar, we want to give “ordinary” people, with ordinary jobs, the chance to discover how amazing outdoor life is in the winter, and we want to demonstrate that anyone can experience the adventure of a lifetime – as long as they have the right knowledge and equipment..
Fjällräven polar is an approximately 300km long winter adventure across the arctic tundra. The participants will steer a dog sled all the way from Signaldalen, Norway, to the forests around Jukkasjärvi, Swedish Lapland. Conditions can be grim at times, even if the weather is usually relatively stable in April north of the Arctic circle.
Join us between April 7 to 13
Between 7-13, we will report with videos, stories and images direct from the Arctic tundra, our goal is to share our knowledge with you directly from our experts Johan Skullman and Kenth Fjellborg.
• Follow us on our campaign site www.fjallravenpolar.com
• Meet the participants
• Watch the full video from Fjällräven Polar 2012
• See all videos from Fjällräven Polar 2014